top of page
Decipher Your Value
Los Angeles Based Business Valuation Specialist
Fair Valuations. Real Numbers. Zero Pressure.
(775) 373-5214


How Do I Value a Business to Buy Out My Partner Fairly?
Buying out a partner is a massive life event. Learn how to use SDE and market multiples to find a fair price that respects your "sweat equity" and the market reality—without the $10k certified valuation fee.

Peter Lopez
1 day ago


M&A Monday: Average EBITDA Multiples for 10 Key Industries in 2026
Learn the actual 2025-2026 EBITDA multiples for small businesses. Find out how to de-risk your operations and close the "Public Gap" for a life-changing exit.

Peter Lopez
Apr 6


Financial Friday: Cash Flow vs. Profit: What Really Matters in Valuations
California business owners often confuse cash flow and profit when prepping for a sale. Discover why cash flow drives valuations, how profit supports long-term value, and practical tips to track both. Get clear, jargon-free advice with examples tailored for business sale preparation in California.

Peter Lopez
Nov 24, 2025


Financial Friday: Understanding Your EBITDA: Shortcut to a Better Valuation for California Business Sale Preparation
Financial Friday: Understanding Your EBITDA: Shortcut to a Better Valuation for California Business Sale Preparation| Decipher Your Value

Peter Lopez
Nov 7, 2025


How to Boost Your Multiple Before Selling (And Increase Your Business Value)
When business owners think about selling, they often focus on boosting revenue or cutting costs. But here's what really moves the needle: your valuation multiple. This single number — how many times your annual earnings a buyer will pay — can make the difference between a decent exit and a life-changing one. Multiples are how buyers translate confidence and risk into price. After working with over 100 business valuations, I've seen firsthand how the right moves can push a bus

Peter Lopez
Sep 7, 2025
bottom of page